5 Tips for Writing Great Textbook Captions

Open any book and go to an illustration or photograph.

Go ahead, I'll wait.

I'll bet you read the caption before you really looked at the graphic. Am I right?

Of course I am. Duh.

Captions  — or legends, as we call them in textbook publishing — are small but extremely important bits of information. They're not terribly difficult to write if you keep just a few tips in mind.

#1  Decide on the style.

Decide on the legend style you and your publisher prefer. For textbooks, we tend to use a quite brief style, with just a few words explaining the image. However, some books require more comprehensive legends.

Here are two images, one with a brief legend and one with a more comprehensive one.

Normal chest X ray

This X ray shows the heart and lungs in a patient
without lung or cardiac conditions.

If you use a brief style, make sure to avoid articles, such as the, a, and an, and conjunctions, such as and, but, or, or nor.

#2  Maintain a consistent style.

Whichever style is used, make sure every legend is consistent in format and tone. Try not to flippity-floppity from one style to another.

The exception is for multi-part images, such as the one below. Most legends in this particular book are brief, but a number of them add comprehensive descriptions of selected parts of the image.

#3  Explain all callouts and labels.

From Practical Radiology: A Symptom-Based Approach

Make sure your legend explains all callouts and labels. A callout is a brief bit of text connected by a line (usually an arrow) pointing to a piece of an illustration, a photograph, or another kind of graphic.

In the image at right, the callouts are "Fractured rib" and "Hemothorax".

The text "Right lung" is a label. Labels are used to identify large sections of a graphic or to distinguish one part from another part.

If your image has callouts, make sure to explain them in the caption. (I would have been happier if the image at the right had mentioned the fractured rib, which the running text did but not the legend. Oh, well.)

#4  Make references to items in image clear and uniform.

When you have more than one item you're highlighting in an image, make sure the references to those items in the legend follow a clear, logical progression. Here's an example:

Notice how the legend takes on an A-B-C sequence. Do the same thing for callouts in, say, an illustration of the femur. If the callouts start at the top and work their way down, do the same with any reference to the callouts.

#5  Double-check all legends on page proofs.

Always — ALWAYS — double-check legends when you have final art. You would be amazed at the number of ways such a little item can get all bunged up.

Legends may be little, but they're key elements of a solid textbook.

What Is "Manuscript" and What Should It Look Like When It's Finished?

New authors hear the word manuscript and think it's some magical being that can't be understood by human people persons.

So not true.

Let's take a look at what actual manuscript is and why you shouldn't be afraid of it.

What is it?

Manuscript is nothing more than a book in chapter form in a word processing document, typically Microsoft Word. One chapter per file. No big deal.

How is it formatted?

Each publisher has its own preferences for how a manuscript should be formatted, but here are the basic parameters most of us use. Please do be sure, though, to check each publisher's author page for more specific guidelines.

• Most publishers want just a plain, unfancified, unstyled (if you don't know what styles are, you'll be all set to roll) Word document.
• Double-spaced
• 1-inch margins all around
• Times or Times New Roman font, 12-point
• One tab in front of each paragraph except the first paragraph after a heading (for most but not all publishers); no tab in front of first paragraph after a heading
• NO EXTRA TABS (more on that in a moment)
• ONE space between sentences, not two
• Headings in boldface
• Notations to indicate where photos, illustrations, tables, and other figures should be placed. We use something like this:

There are certainly other parameters, depending on the publisher, type of book, feature set, and so forth, but those are the main ones.

What’s the deal with extra tabs?

I tell you what the deal is with extra tabs. They get in the way!

Notice I said "extra" tabs. Single tabs, as noted above and for other purposes, are fine. It's those double-, triple-, and quadrillion-tabs that mess things up.

It doesn't make any difference what a list or table looks like on the manuscript page; it will all be designed in the final product.

If you want to make a three-column table of information, for instance, just make a table in Word and fill it in. Don't try to make everything line up with tabs and hard returns. If you do that, you'll make your editor go insane, and based on the editors I know (me included), that's not a long trip.