Showing posts with label page proof. Show all posts
Showing posts with label page proof. Show all posts

Friday, October 26, 2012

5 Tips for Reviewing Manuscript for a Health Care Textbook

People who can review drafts of a manuscript and provide cogent, reasoned, and intelligent feeback are considered gold by us publisher types. Gold, I tell ya.

If you're a subject matter expert and have been asked to review someone's manuscript, here are some tips and guidelines for turning yourself into gold.

#1 Be fierce.

Publishers don't want their manuscript reviewers to tell them what they want to hear. They want reviewers to tell them the truth.

If a chapter's organization doesn't work, say so. If a description doesn't make sense, say so. If an illustration is inaccurate, say so.

And don't sugarcoat it. Don't dance around it. Come right out and say it.

#2 Be vigilant.

Look at everything. Simple definitions can look simple but be wrong.

Here's an example. The manuscript defines diabetes as "a disease in which there's too much sugar in the blood." Simple, yes, but wrong.

Sucrose
Diabetes is a disorder, not a disease, and it's not sugar that's too high, it's glucose. "Sugar" implies sucrose, a compound consisting of glucose and fructose. I can understand using "sugar" when writing for children, but certainly not when writing a textbook for students in a health care program.

#3 Be flexible.

Know that the content you're reviewing hasn't been edited by a copyeditor, so you will almost certainly come across misspellings, punctuation errors, and grammatical faux pas. Resist all editing urges and pay them no mind.

Seriously.

Don't waste your time pointing out errors we'll catch in a later phase of the project. Overlook those issues and focus on the content itself.

If you subsequently review page proofs, then point out all errors you find, because that content will have already gone through the copyedit stage. If you find an error then, let us know.

#4 Be professional.

Maintain the same level of professionalism in your comments as you would in any other endeavor. Harsh comments about the writing style or knowledge of the author don't help anyone.

If the author has stated something inaccurately, just say that. Don't say, "This author doesn't know what she's talking about."

Just, you know, be nice. Truthful, but nice.

#5 Be prompt.

When you agreed to review manuscript for a project, the editor most likely set a deadline for when the review should be finished. Do everything you can to meet that deadline.

If you can't meet it, let the editor know so she can find someone else. It's not the end of the world if you can't finish a manuscript review in the time allotted, so don't fret none, but you gotta let us know.


Good luck!

Tuesday, October 16, 2012

How to Write a Foreword for a Health Care Textbook

Not to be confused with forward — and why would you, really — a foreword can be valuable for health care textbooks and reference books.

A foreword is a kind of Good Housekeeping seal of approval for a book. Typically written by a well-known person in the field, a foreword tells potential buyers why they should buy the book, why they must buy the book, why they would have to be sophomoric kumquats not to buy the book.

Perhaps that's being a bit harsh.

The point is, forewords should put a high-gloss shine on the concept and execution of the book. Foreword authors should meet a few basic goals:

  • Promote yourself. Readers should understand right away that you what you're talking about. If you've published in the field or won awards for pertinent work you've done, say so. Don't be modest.
  • Say great things about the book's author. If you know the author, or at least one of them, say so. Give some insight into why you respect the author and trust him (or, you know, her) to create the best book possible on the subject.
  • Say great things about the book. This is where you need to actually have a copy of either final manuscript or page proofs. Page proofs are printed or PDF documents that show exactly what the final product will look like, including images, page numbers, and so forth. Take a close look, overlook any typos, and try to paint for the reader a portrait of all the great content they'll find in the book.
  • Finish with a prediction of success. Surely potential buyers who purchase the book and study it will learn in a new way, succeed beyond expectations, win the envy of their peers, and save the entire planet from almost certain destruction. Or something like that. 
The main goal here is that you, a leading expert in the field, a someone in the area the authors are writing about, are saying how wonderful the book is, how great the authors' approach is, and how perfect the book is for whomever it's being written for.
Apologies to Good Housekeeping!
In short, when you're a foreword author, YOU are the book's seal of approval.